As movie theaters face a drought, they are hoping a new event - and cheap tickets - will boost attendance and lure crowds.
As movie theaters face a drought, they are hoping a new event - and cheap tickets - will boost attendance and lure crowds.
Thousands of movie theaters across the US will offer tickets at no more than $3 for any screening on September 3
Thousands of movie theaters across the US will offer tickets at no more than $3 for any screening on September
3
As part of 'National Cinema Day' to encourage moviegoing
As part of 'National Cinema Day' to encourage moviegoing
Over 3,000 theaters in the US will participate and offer tickets at no more than $3.
Over 3,000 theaters in the US will participate and offer tickets at no more than $3.
There are around 40,700 movie screens in the US, and at least 30,000 of them will be participating
There are around 40,700 movie screens in the US, and at least 30,000 of them will be participating
Theater owners hope to encourage movie going at a time when theaters are lacking tentpole movies.
Theater owners hope to encourage movie going at a time when theaters are lacking tentpole movies.
Learn more
Learn more